Online Tutorials Launched for Mechanics & IWS community
As part of enhancing the Mechanic & Customer engagement, MEKSA cluster is releasing SEVEN short 15 sec videos with a clear value-based brand message on “Clean, Care, Safety & Protect” for the IWS community. This is an extension to the ongoing WE CARE FOR YOU campaign in the MEKSA cluster with tutorials prepared in both English & Arabic languages. Over 10,000 mechanics in the region are expected to benefit from these Online tutorials.
The video illustrates the “Cleanliness” attributes; while the mechanic delivers the serviced car to the consumers.
Clean Workshop (Part 1)
Clean Workshop (Part 2)