Baljeet Singh Kochhar is Ahmedabad’s Castrol Power1 Most Passionate Biker
Baljeet Singh Kochhar demonstrated his passion for biking and his determination to compete in the All India finals when he travelled from Pune to Ahmedabad and prior to that for the Mumbai event as well. Baljeet had lost out in the Pune round in a dramatic four way tie-breaker but was determined to get to the finals and hence travelled to Ahmedabad as well as to the previous round in Mumbai. Having won the Ahmedabad round, his dream of participating in the final has been realized. Baljeet edged out another die-hard biker – Abhishek Gupta who travelled from further afar – all the way from Agra, to participate in the Ahmedabad event. Abhishek missed out to Baljeet by just one second.
Giving away the prizes, Anil Joseph, Regional Sales Operations Manager - West, Castrol India Limited said, “We are very happy with the response we have got so far at the Power1Passion Hunt events in Pune, Mumbai and now Ahmedabad. It is a unique event which allows bikers to have a fun time, showcase their skills and style and yet do it in a safe manner. The Castrol brand has been in India for a hundred years now and through the years, we have developed a very close relationship with all our consumers including bikers. The Castrol Power1 Passion Hunt is an ideal opportunity for us to further strengthen this relationship”.
In addition to the on ground event, Castrol Power1 Passion Hunt also has an online component. Bikers can log on to www.power1hunt.com and create their own personal profiles as passionate bikers to showcase the same to the world. On this site, bikers can upload pictures, videos and stories pertaining to biking. Visitors to the site can vote for the online ‘Castrol Power1 Most Passionate Biker’ and this biker will also have an opportunity to participate in the All India Finals in New Delhi. To promote this exciting event, Castrol has partnered with PVR Cinemas and Radio City.